
Why Second Wind Partners?
Become family, not a portfolio company
Most private equity firms follow a traditional investment model. They insert their people, take control, cut costs, grow quickly, and then they exit. You become another portfolio investment.
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We're reinventing the investment model.
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If you want to protect your employees and allow them to continue the business that you've worked so hard to build, we can help you.
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Small businesses are the Heartland of America. Brave owners have invested generations to serve their customers and support their families. They've built brands and created legacies. Many employees have also made sacrifices and commitments to help them succeed. But, when the owner leaves, employees often worry about losing their jobs and being unable to support their families.
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We believe your employees are core to your business, and they're the reason you're able to exit on your terms. They deserve the opportunity to continue being a part of the growth and success of the company without worrying about caring for their families.
We created SWP to recognize your hard work and take care of the people who've taken care of you. We're making generational investments in the Heartland of America.
Our Why...
"Protect your employees, preserve your legacy , and invest in the next generation of your businesses."
Our Core Values...
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Protect legacy & families
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Empower & grow leaders
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​ Make generational investments
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Focus on impact​
