Why Second Wind Partners?
We're More Than An Investor
Most private equity firms are short-term investors. They insert their people, take control, cut costs, grow quickly, and then sell. They focus on themselves and a fast return.
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If you’re not concerned about protecting your employees and continuing what you've worked so hard to build, that may be your best option.
We're different. We believe small businesses are the Heartland of America. Brave owners invest generations serving their customers and supporting their families. They build brands and create legacies. Many employees also make sacrifices and commitments to help them succeed. When the owner leaves, employees often worry about what this means for their families and themselves.
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We believe your employees are core to your business, and they're the reason you're able to exit on your terms. They deserve the opportunity to continue to be a part of the growth and success of the company. We created SWP to make that happen. We're making generational investments in the Heartland of America.